WGSN and Coloro Reveal Color of the Year 2025: Future Dusk
The dark, moody and intriguing hue sits between blue and purple.
Get ready for Future Dusk. WGSN, the consumer and design trend forecaster, and its sister company Coloro have selected Future Dusk as the Color of the Year for 2025. According to WGSN and Coloro, Future Dusk is a dark, moody and intriguing hue that sits between blue and purple. It has a sense of mystery and escapism and feeds into themes of transition, whether it be moving from dark to light, or dusk to dawn, “making it perfect for a period of immense change,” the companies said. They noted that Future Dusk has “surreal and otherworldly qualities” that align with the influence of the second Space Age, giving it a celestial appeal. As technology and science accelerate the space economy, the companies believe that commercial opportunities are coming to the forefront, particularly when one looks at space tourism and the rise of asteroid mining. Read more on wwd.com
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