In Pictures: AllSaints x Ian Berry Window Takeover
February 05 2025
For February, British retailer AllSaints is celebrating its new denim collection with a window installation by contemporary artist Ian Berry at its Regent Street store in London. Berry, a renowned denim artist, has reinterpreted AllSaints denim, crafted from 100 percent organic cotton, back into its natural form as plants, transforming the store windows into a denim botanical scene inspired by the themes of metamorphosis and rebirth in the brand’s spring/summer 2025 collection.
The denim activation will run throughout February and serve as a backdrop for the launch of AllSaints’ new denim collection, crafted in-house, which features barrel curved silhouettes and wide jeans in mid and high-rise styles for women, as well as straight, wide, classic slim and skinny fit for men in a newly developed indigo wash. Alongside the newly launched jeans, the spring collection also introduces new denim apparel pieces, including denim shirts and jackets.
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