For those who are wondering how to contribute to a cleaner (denim) world yourself? Here are a few options to inspire your behavior and mindset! Vintage Denim The most sustainable way of wearing denim is to buy vintage jeans. Jeans styles that are already produced and can be scored in thrift stores or at fleamarkets. A lot of times these items are beautifully worn-in and aged and softened due to wear by their previous owner(s). A good win-win to buy vintage denim. Great look and is good for planet Earth. Sustainable Denim Brands When you need a new fresh pair of jeans or a jacket, focusing on a sustainable denim brand is a good option. These brands are carefully made with most of the time denim fabrics produced with recycled cotton, reused water, and less energy consumption. All aspects are cut in the production process for a better tomorrow. Wash Less Some people are used to washing their jeans after each day. Or a few wear days. But, you only need to wash it when it’s dirty. So only when it’s really needed. Washing your jeans less means less water and electricity consumption. And you will extend the lifetime of your jeans as well. And if you would like to wash your jeans, don’t put them in the dryer. Better for your jeans and better for your wallet. Repairing Is Key Everyone recognizes that your most cherished pair of jeans is most of the time an old pair. A pair that has been worn for many years, so many memories were made together. Older jeans can be strong in the fabric, so a tear or rip is insurmountable in the end. Instead of throwing your beloved pair away, repair them for the next round. There are many ways to repair your jeans. It all depends on what kind of look you want to give to your jeans. Think of Sashiko stitching, an old method from Japan, cover a hole with a cool patch, stitch it by hand for a specially crafted look, or let your hole ‘disappear’ at an experienced tailor that can use an old repair sewing machine to cover it up. Wear Your Wardrobe It is researched that most people just wear a small percentage of their wardrobe. Their favorite pieces. But, when rotating all your items, your jeans and jackets will have a longer lifetime. You can combine and make different outfits to surprise yourself and others each day. The good thing is that with denim everything works out together. You simply can’t make mistakes. Be creative and rotate and wear your wardrobe so you will enjoy each item the longest. Donate To A Friend The best is to wear your clothes yourself, but if you don’t wear them anymore for whatever reason, give it to a good friend. You can also trade it with a friend that has the same problem. Maybe you can wear his or her denim jacket and in return, you will give an item of your ‘don’t wear it anymore pile’. This keeps your closet alive and above all the denim styles that deserve to be worn instead of lying around… Sustainable Denim Fabrics Luckily there are more and more sustainable denim fabrics in the market. These denim fabrics are the base of a good pair of jeans. And the perfect start for a better denim world. Turkish denim fabric manufacturer Calik Denim developed a concept-themed Blue Voyager for Spring Summer ’26 that is designed for the modern traveler. It combines advanced fibers and technologies including Graphene and COOLMAX®. Thanks to these special finishing techniques it offers durability and temperature regulation to adapt seamlessly to any adventure for your new jeans or denim jacket.